Social media can be a bit unnerving for most brands - at least those who don't truly understand it. It is more than just posting on Facebook, although many brands still do not realise this. It is about 'Thinking' social media that will make the difference in your brand and business. And, it's about having a clear thinking social media strategy that is even more important.
Simon Kemp has developed brand and marketing strategies for many of the world’s most admired companies, including Unilever, Google, Coca-Cola, Nestlé, and Diageo.
Over 12 million people around the world have read his marketing books and guides, and he appears regularly on television and in the press to discuss brands and marketing strategy.
Simon is the founder of Kepios, a marketing strategy consultancy, as well as Regional Managing Partner for We Are Social in Asia, and Head of Asia Pacific for Contagious’s consulting division, Insider.
He was recently recognised as one of Asia’s Most Influential Digital Marketers by CMO Asia magazine, and was featured in Campaign Asia’s 40 Under 40 honours list in 2014. He has also been a global management consultant, working at both Accenture and Ascension Strategy Consulting.
Simon knows social. He knows how to put it together for brands around the world.
Digital influencer, Simon Kemp goes into some extreme detail as to how you can improve your digital social media strategy and implementation, to attract and retain your audience. It's about thinking how to do it easier. It's not easy, but with some of the key content principles that Simon outlines, you can get to the bottom of creating a remarkable business online, every time with social media that works.
Digital Leadership Podcast interviews by Doyle Buehler - The Digital Entrepreneur
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